It's time to be seen and heard.

You are an expert in your field. A thought leader. But you're struggling to create quality content that showcases your expertise.

Unlock the power of content
to reach your goals
, with Storybeat Lab.

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    Lisa Weiss

    3X Emmy Award-winning founder of Storybeat Studio. Previous work includes:

    Storybeat Studio is a content lab committed to elevating diverse voices on issues including equity, social justice, leadership, mental health, and access to creativity.


    Storybeat Lab is for you if...

    • You are an expert in your field but struggle to craft content showcasing your thought leadership.
    • You know you have to post consistently to build your "personal brand" but don't know where or how to start.
    • You don’t like using social media or you want to branch out. (Spoiler alert: you don’t need to use social media)
    • You could be the next Brené Brown, Luvvie Ajayi Jones, or Bozoma Saint John.
    • You've spent years building someone else's dream while ignoring your own.
    • You feel creatively stuck, uninspired, and unclear.


    Storybeat Lab is currently offering a 10-week program. We also offer master classes, corporate trainings, digital products, and one-on-one coaching.

    "This course has helped me rediscover my voice."

    -Alex Ortiz, Bump.Set.Spike Method, Marketing Strategist & Creative Director

    "Lisa has distilled these huge concepts into a focused and actionable process. This is just what I needed!"

    -Michelle Massman, Massman Companies Inc., CEO

    What can you expect?


    • Ten 60-minute group calls will equip you with tools, best practices, ideas, and an action plan to move your content forward.
    • In-session workshops and Q&A with a 3X Emmy Award-winning writer and producer who worked for Oprah and CBS News.
    • Reliable content creation techniques that will connect you with your ideal audience.
    • 8 story-building frameworks.
    • Weekly accountability for creating your content.
    • Session recordings of presentations for replay. (group sharing, Q&A, and breakout rooms will not be recorded - for participant privacy)
    • Storybeat Lab will help you clarify and hone your unique storytelling voice so you can be more visible.
    • Through this program, you will go from stuck/overthinking/uninspired/silent to creating clear, strategic, sustainable content.

    "This course will challenge you to think hard about your purpose and how to achieve it.

    My one-on-one time with Lisa was invaluable. She sees the big picture and offers insight on the best ways to craft a message with meaning (not easy!)."

    -Amy McHugh, Freelance Writer